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Dr. Lior Zoref

A researcher, advisor and author on the art of crowd sourcing everything

Lectures

ME Vs. WE Thinking


From the prospective of a researcher, a former Vice President of marketing at Microsoft and a passionate speaker, this talk inspires a new look about the power of WE, a new perspective on leadership and innovation using our collective intelligence.

This talk inspires setting big goals, innovation and making dreams come true.

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About the lecturer

Dr. Lior Zoref is a researcher, keynote speaker, advisor and author of the bestselling book, Mindsharing – the art of crowdsourcing everything. Mindsharing has been translated to many languages and was listed by Inc. Magazine as one of the best books for entrepreneur leaders, along with books by Richard Branson, Elon Musk and Tony Hsieh.

Dr. Zoref gave a talk at TED in Long Beach California and has been invited to speak at some of the world’s most innovative organizations, including The White House, Nike, Google, MIT Media Lab, Microsoft and LinkedIn where he shared the stage with figures like Bill Gates, Al Gore, Jeff Bezos and more.

Dr. Zoref worked for fourteen years at Microsoft. His last role was vice president of marketing for consumer and online services. He earned his PhD in the area of crowdsourcing from Bar-Ilan University.

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